Plan Confidence Corporation (Sarasota)


Plan Confidence Corporation is an internet adviser based in Sarasota. It has been registered with the SEC as an adviser since 2016 and has operated in the jurisdictions of California, Florida, Illinois, and 8 other states.

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Plan Confidence Corporation provides non discretionary advice (3)(21)(a)i. It doesn't provide financial planning services to its clients. On top of advisory services, the firm doesn't engage in other business activities.

Fees & Commissions

The advisory firm has a single stream of revenue. Clients pay Plan Confidence Corporation for their services and products based on fixed fees. Flat-fee based compensation is the most transparent and the one you can safely predict in advance. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Plan Confidence Corporation serves?

The only and largest group of clients of Plan Confidence Corporation is individuals with 113 clients and $0 of assets under management. Among the 7 most similar advisory firms, Plan Confidence Corporation has the highest percentage of individuals out of all clients.


None of the firm’s clients are foreign persons or businesses.

Plan Confidence Corporation doesn't advise any private funds.

Careers at Plan Confidence Corporation

The company employs 32 people that are either part- or full-time employees. 3 percent of the employees work as investment advisers or researchers. Only one employee is registered as an investment adviser representative with the state securities authorities.

There isn’t anyone with the role of looking for and bringing in new clients on behalf of the firm. The firm doesn’t compensate employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Direct owners and executive officers


Name Entity Date acquired Ownership Employer ID
Kevin Thomas Clark President and chief compliance officer 1 Feb 2016 50% - 75% 2973609
Mark Reddick Chief technology officer 1 Jun 2018 50% - 75% 6982134

Based in Sarasota

The principal office where Plan Confidence Corporation performs its advisory services is located at 1504 Stickney Point Rd., Sarasota, FL 34231, which is also the mailing address of the firm. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 312-373-0772. The normal business hours are 9 am - 4 pm est on Monday - Friday. You can find more information about the New York firm at planconfidence.com and its LinkedIn profile.