The Beta of Freshpet Inc is 0.91
BETA indicates whether a stock is more or less volatile than the market as a whole. A beta less than 1 indicates that the stock is less volatile than the market, while a beta more than 1 indicates that the stock is more volatile. Volatility is measured as the fluctuation of the price around the mean.
Beta is a measure of the risk arising from exposure to general market movements as opposed to idiosyncratic factors. The market portfolio of all investable assets has a beta of exactly 1. A beta below 1 can indicate either an investment with lower volatility than the market, or a volatile investment whose price movements are not highly correlated with the market. A beta greater than one generally means that the asset both is volatile and tends to move up and down with the market. Beta is important because it measures the risk of an investment that cannot be reduced by diversification. It does not measure the risk of an investment held on a stand-alone basis, but the amount of risk the investment adds to an already-diversified portfolio. In the capital asset pricing model, beta risk is the only kind of risk for which investors should receive an expected return higher than the risk-free rate of interest.
freshpet makes fresh and all natural refrigerated dog and cat food in the u.s., and is the fastest growing pet food brand, with refrigerators in over 16,000 stores. our mission is to bring the power of fresh food for pets everywhere in ways that are good for pets, people and the planet. at freshpet, we're passionate about what we do because we're pet lovers, and because we believe that as a team, we are making a real difference in pets' lives. while we’ve grown to a mid-sized company, it’s our entrepreneurial roots and small-company feel that make freshpet a thriving place to work.