Planning Directions, Inc. (Glen Mills)


Planning Directions, Inc. is a large advisory firm based in Glen Mills. It manages $210.05 million of regulatory assets for 854 client accounts. It has been registered with the SEC as an adviser since 2004 and has operated in the jurisdictions of Delaware, Florida, Louisiana, and 4 other states.

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Planning Directions provides financial planning services and portfolio management for individuals and small businesses. It prepares financial plans for more than 10 clients. On top of advisory services, the firm doesn't engage in other business activities.

Planning Directions: assets under management

The assets under management (AUM) of Planning Directions, Inc. is $210.05 million. The firm's AUM has grown by 67% since the beginning of its operation, and the company doesn't manage any assets belonging to foreign clients.


The firm manages $209.55 million in discretionary accounts and $501.76 thousand in non-discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $246.82 thousand each. Non-discretionary accounts, where clients actively manage their portfolios, generally hold around $100.35 thousand.

Investments

The firm invests in investment and business development companies the most. They account for 43% of the total AUM. The second-largest asset type is exchange traded securities, which make up 35% of the firm’s portfolio. Investments in cash and cash equivalents form 21% of the total invested assets.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Planning Directions, Inc. for their services and products based on a percentage of assets under management and hourly charges. Hourly charges are usually charged for consulting work and special projects. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Planning Directions serves?

The firm provides services to individuals and high net worth individuals. The largest group of clients of Planning Directions is high net worth individuals with 64 clients and $119.05 million of assets under management. Among the 10 most similar advisory firms, Planning Directions has the 4th highest percentage of high net worth individuals out of all clients.


The amount of regulatory assets under management is $210.05 million for 317 clients that can include trusts, estates, and 401(k) plans and IRAs of individuals and their family members. None of the firm’s clients are foreign persons or businesses.

Planning Directions doesn't advise any private funds.

Careers at Planning Directions, Inc.

The company employs 6 people that are either part- or full-time employees. 50 percent of the employees work as investment advisers or researchers. 3 employees are registered as investment adviser representatives with the state securities authorities.

There isn’t anyone with the role of looking for and bringing in new clients on behalf of the firm. The firm compensates employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Direct owners and executive officers



Name Entity Date acquired Ownership Employer ID
Frederick John Dunbar President and chief compliance officer 1 Mar 2003 75% - 100% 1011229

Based in Glen Mills

The principal office where Planning Directions, Inc. performs its advisory services is located at 239 Baltimore Pike, Glen Mills, PA 19342 1127, which is also the mailing address of the firm. An additional office of the firm is in Sea Isle City, NJ. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 610-361-0865 or by fax 610-361-0869. The normal business hours are 9:00 a.m.-5:00 p.m. on Monday - Friday. You can find more information about the New York firm at commoncentsplanning.com.